{"id":525,"date":"2019-10-14T18:59:43","date_gmt":"2019-10-14T16:59:43","guid":{"rendered":"http:\/\/www.pascal-laine.fr\/?page_id=525"},"modified":"2019-10-22T19:21:43","modified_gmt":"2019-10-22T17:21:43","slug":"un-coach-pour-vos-relations-presse","status":"publish","type":"page","link":"https:\/\/www.pascal-laine.fr\/?page_id=525","title":{"rendered":"Un coach pour vos relations presse"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.pascal-laine.fr\/wp-content\/uploads\/2019\/10\/Pascal-Laine-journaliste-coach-relations-presse-1024x930.jpg\" alt=\"\" class=\"wp-image-541\" width=\"256\" height=\"233\" srcset=\"https:\/\/www.pascal-laine.fr\/wp-content\/uploads\/2019\/10\/Pascal-Laine-journaliste-coach-relations-presse-1024x930.jpg 1024w, https:\/\/www.pascal-laine.fr\/wp-content\/uploads\/2019\/10\/Pascal-Laine-journaliste-coach-relations-presse-300x272.jpg 300w, https:\/\/www.pascal-laine.fr\/wp-content\/uploads\/2019\/10\/Pascal-Laine-journaliste-coach-relations-presse-768x697.jpg 768w, https:\/\/www.pascal-laine.fr\/wp-content\/uploads\/2019\/10\/Pascal-Laine-journaliste-coach-relations-presse.jpg 1600w\" sizes=\"auto, (max-width: 256px) 100vw, 256px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Quand envoyer un communiqu\u00e9 de presse ? Faut-il inviter les journalistes \u00e0 d\u00e9jeuner ? Faut-il organiser une visite de mon usine ?<br>Les r\u00e9dactions ont des imp\u00e9ratifs qu&rsquo;il faut conna\u00eetre pour proposer aux journalistes les sujets qui correspondent \u00e0 leurs besoins et \u00e0 leurs envies. \u00c7a tombe bien, j&rsquo;ai pass\u00e9 plus de 30 ans de ma vie dans des r\u00e9dactions.  Je suis bien plac\u00e9 pour vous indiquer leurs attentes et leurs besoins.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h4 class=\"wp-block-heading\">Pas d&rsquo;\u00e9l\u00e9ments de langage, pas de media training<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Le propos n&rsquo;est pas de vous fournir des \u00e9l\u00e9ments de langage ni de pratiquer le \u00ab\u00a0media training\u00a0\u00bb. Mon r\u00f4le est de vous aider \u00e0 inviter la presse au bon moment, en pr\u00e9sentant les bons interlocuteurs, de fa\u00e7on \u00e0 ce que votre message soit bien re\u00e7u dans les r\u00e9dactions. Je vous indiquerai aussi quels \u00e9l\u00e9ments fournir (communiqu\u00e9, support visuel, photos ou vid\u00e9os), et \u00e0 quel moment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quand envoyer un communiqu\u00e9 de presse ? Faut-il inviter les journalistes \u00e0 d\u00e9jeuner ? Faut-il organiser une visite de mon usine ?Les r\u00e9dactions ont des imp\u00e9ratifs qu&rsquo;il faut conna\u00eetre pour proposer aux journalistes les sujets qui correspondent \u00e0 leurs besoins et \u00e0 leurs envies. \u00c7a tombe bien, j&rsquo;ai pass\u00e9 plus de 30 ans de ma &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.pascal-laine.fr\/?page_id=525\" class=\"more-link\">Continuer la lecture<span class=\"screen-reader-text\"> de &laquo;&nbsp;Un coach pour vos relations presse&nbsp;&raquo;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-525","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=\/wp\/v2\/pages\/525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=525"}],"version-history":[{"count":7,"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=\/wp\/v2\/pages\/525\/revisions"}],"predecessor-version":[{"id":728,"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=\/wp\/v2\/pages\/525\/revisions\/728"}],"wp:attachment":[{"href":"https:\/\/www.pascal-laine.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}